Marketingmag.com.au chats to Llew Jury – managing director of Reload Media. If you would like to see a certain
marketer profiled, please email your suggestion to Sean Greaney on [email protected].

What do you do?

I am founder and managing director of Reload Media, a SEO, SEM and social media marketing firm based in Brisbane.

What was your first job?

Working for an IT firm called Namadgi as a product manager selling video conferencing software, in the days when dial up internet couldn’t cut it.

What did you study?

Did a BA at the Australian National University. Made great lifelong contacts and it taught me how to play a mean hand of cards.

Describe a typical day?

We don’t have daylight saving in Queensland (unfortunately) so up with the kids at 4.45am. Then its gym time or off to a networking function and into work. Have client and internal meetings throughout the day plus discuss strategy with the leadership team. Im renovating a house nearby, so I often wander over to have a chat with the builders and get on-site each day. We have a gym next to our office so Ill head in there to do some boxing after work or head home to make dinner and sort out the kids with my beautiful wife.

What is on the agenda for the next year?

Growth into New Zealand and expanding the SEO and SEM teams. Well bring on business development managers to drive new opportunities throughout Australia in social media and SEO and also consolidate and create extended value for our current clients to ensure they are getting the very best digital marketing services around.

What brand do you love the most? Dislike the most? Why?

Have to be Google as it’s more than just a brand or verb, more like a world in its own right. I don’t dislike brands as such, more think that if they do stupid things in the aim of getting attention/press/tweets, then they shouldn’t be loved.

What do you believe has been the most significant moment in the history of marketing?

Definitely having The Gruen Transfer (on ABC TV) come to prime time TV! And the invention of the browser so digital media can occur via the internet.

Where can people find you?

• Twitter: @reloada and @reload_media
• LinkedIn
• Company website: www.reloadmedia.com.au
• Company blog: reloadmedia.com.au/searchstrategy/