NEWS
Last night, Roy Morgan Research revealed the winners of its third annual Customer Satisfaction Awards at a gala dinner in Mel....
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NEWS
B2B news and events from the planet! Proudly delivered twice a month, by B2B Marketer, Australia's largest B2B marketing grou....
BY Kimon Lycos
INTERVIEW
The Great Australian Marketing Awards (GRAMA) is not another awards program for creative excellence, instead seeking to recog....
OPINION
The world's largest consumer goods companies - the likes of Unilever and Proctor & Gamble - spend squillions of dollars e....
INTERVIEW
Now in one of the most powerful gigs in Australian marketing, Elizabeth Ryley, Woolworths' general manager of customer loyalt....
NEWS
Coca-Cola wants you to put your phone down and get back into the real world so much they have created a 'social media guard' ....
NEWS
After announcing it would be selling its 70% stake in Sensis to private equity firm Platinum Equity last month for $45....
OPINION
By Peter Gahan, University of Melbourne
Over the last decade, Australia has experienced a productivity slump. Our long ter....
NEWS
Telstra has won a court bttle against Optus, with the Victorian Supreme Court finding finding the telco's advertising was "li....
NEWS
Woolworths has been named Australia's most valuable brand with a total brand value of over US$10 billion dollars - a first fo....
NEWS
This is the first in a three-part series on demystifying native advertising for Australian marketers. Chris Byrne investigate....
BY Chris Byrne
OPINION
This is the first article in a two-part series by Jason Hill, head of strategy at OgilvyOne - this one looks at marketing to ....
OPINION
This is a guest post from planning director at BMW, Moensie Rossier.
Of all personal and brand qualities, confidence is a....
NEWS
This is a guest post from CEO of Franchised Food Company, Stan Gordon.
Company culture. Is it really that important? A wel....
OPINION
With the Lunar New Year just behind us, the world's largest human migration is underway in China. To usher in the Year of the....
BY Rohit Dadwal
NEWS
With the Lunar New Year just behind us, the world's largest human migration is underway in China. To usher in the Year of the....
BY Rohit Dadwal
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* This partner post is by John Weichard, CEO of PeoplePRINT.
I know now that saying “I've solved online prin....
BY Admin
NEWS
It's Monday, there's a media industry, so lets get straight into it shall we?
There was a clear winner in the TV network ....
NEWS
The International Advertising Association (IAA) has today used Sydney to launch a global public service ad campaign to demons....
NEWS
British broadcaster ITV allowed Lego, in conjunction with media agency, PHD to recreate an entire ad break using nothing but ....