NEWS
Research has shown concern for environmental issues in Australia has fallen, as the countrys economic situation worsens.
Th....
Authorization
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NEWS
‘Member Communities' have overtaken email to become the fourth most popular online category, according to a Nielsen Online ....
OPINION
Dont use that tone of voice with me!
Such is one of the enduring phrases I remember hearing frequently during my childhood. ....
OPINION
I noticed some recent discussion on marketing websites about the disconnect between digital and traditional marketing departm....
OPINION
Things change quickly in Interwebs land. Here's what you need to know so you can look knowledgeable and sound educated in fro....
NEWS
Yet another interesting week for the Monsieur - from 3D baseball cards to skiing toilets, it has been a gold mine for the wei....
NEWS
BBC.com, the BBC's international website outside of the UK, has announced today it will be enabling advertising on its intern....
INTERVIEW
Marketingmag.com.au has teamed up with the guys at Love Digital to bring you this weekly podcast on all things digital.
In....
NEWS
Italian beer brand Peroni Nastro Azzurro has announced the launch of an international premium low-carb lager.
Peroni Legger....
NEWS
Retailers and the commercial radio industry recently agreed on a start date of early April for a three-phase digital radio ad....
NEWS
The average Australian now spends an hour and a half of their leisure time online each day.
According to a recent global dig....
NEWS
Adshel has released a research study that consolidates trends derived from its Consumer Insights Program to coincide with its....
CASE STUDY
This case study was submitted by Alex Waldron of One Green Bean. To submit a case please email peter@marketingmag.com.au for....
NEWS
For Streets Golden Gaytime, there's been very little change since it was first introduced in 1959, but now the brand is revis....
OPINION
How to use Google to win affection online
I've just met a sweet Aussie colleen who we'll call ‘Ms O'Irish Name'.
Thanks ....
OPINION
Twitter seems to be the buzzword for most companies, and the real question many agencies are trying to answer is how can soci....
BY David Iwanow
NEWS
Starcom MediaVest Group (SMG) has launched an interesting integrated media idea for M&M's latest campaign - M&M's col....
INTERVIEW
In the March Digital Issue of Marketing magazine, we featured a piece on Social Marketing: reawakening a collaborative consci....
OPINION
This article is part of a series by Katie Harris, principal at Zebra Connections (if you missed the other parts, start here....
OPINION
I recently attended a seminar organised by PR firm Hill and Knowlton in Sydney which featured a group of experts holding fort....