Smiling Mind and creative agency Snack Drawer have created a six part video series starring TikTok influencer ‘Jasminetxoâ€....
BY Jasmine Giuliani
An advantage of influencer marketing is the ability to create content quickly and build credibility with an active community.....
BY Marketing mag
Tasneem Ali considers how marketers can bring the human element back to their advertising strategy through market research an....
BY Marketing mag
Sérgio Brodsky introduces Futurecast, the new content series presented exclusively by Marketing Mag and launching on Monday....
BY Sérgio Brodsky
In light of the looming loss of third-party cookies for targeted behavioural advertising, change is a reality. James McDonald....
BY Marketing mag
It has now been a decade since the social media platform launched and Instagram is celebrating with some product updates, inc....
BY Jasmine Giuliani
Marketers have had to completely change the way they communicate with customers in 2020, but even amid global shutdown and im....
BY Marketing mag
There has probably never been a more crucial time for companies to ensure that they are taking care of business by taking car....
BY Marketing mag
In order to create accessible digital experiences, brands need to truly consider the diverse needs of users and be committed ....
BY Marketing mag
Businesses are considering 'the customer journey' more now than possibly ever before. Jennifer Arnold defines the differences....
BY Marketing mag
Anson Parker provides three practical tips for brands to build trust with customers through transparency.
Trust is the fou....
BY Marketing mag
In the latest episode of MarCast our editor Jasmine Giuliani speaks with founder and CEO of Precise Value Michael Ziviani abo....
BY Marketing mag
The incredible James Squire story has become synonymous with selling beer. Adam Joseph uncovers a history of the man that we ....
BY Adam Joseph
Stu Wragg outlines three important questions that PR professionals need to consider to improve the value of reporting and ens....
BY Marketing mag
Resonance Sonic Branding is a new audio branding agency and joint venture from Eardrum’s Ralph van Dijk and Song Zu’s Ram....
BY Jasmine Giuliani
Today the South Australian Tourism Commission has partnered with Qantas and Nova 96.9’s Fitzy and Wippa breakfast show to c....
BY Jasmine Giuliani
Jamie Shostak writes about the long-awaited iOS 14 updates and the ways that mobile and app marketers can take full advantage....
BY Marketing mag
This year the world experienced the famed Tour de France in a completely new way. In an extraordinary pivot the race that gen....
BY Jasmine Giuliani
There are incredible environmental and social benefits to gain from renewable energy, but also unique opportunities for marke....
BY Marketing mag
Many retailers might have considered investing in an app at some point but are often dissuaded by the development cost. Kelly....
BY Marketing mag