Radar search tool launched by Domain.com.au
Domain.com.au has launched its Radar search tool in partnership with the Commonwealth Bank and Fairfax Digital.
Radar allows house hunters and renters to search according to the property’s proximity to community amenities, facilities and services: whether it’ s close to transport, primary schools, sporting facilities, childcare or restaurants.
House hunters also have the option to nominate the property features that are ‘important’ or simply ‘nice to have’, such as ensuites, security parking, internal laundry, or polished floor boards.
Tony Blamey, Domain general manager of key categories, Victoria publishing, commented, “Radar’s lifestyle search will provide our real estate agents with more highly qualified leads as well as a unique insight into the way-of-life wish-list, which underpins Australians property purchases.”
For real estate agents and property vendors, Radar will encourage more qualified potential buyers to inquire about each property.
It aims to:
- Highlight a property’s particular features
- Highlight the community amenities, facilities and services surrounding a property
- Assist real estate agents in conveying the likely lifestyle of the buyer and renter given where the property is located, and
- Move properties that would have otherwise been outside of a buyer or renters consideration set into consideration.
“As Australia’s largest home loan lender we are committed to using our expertise to provide home seekers with information that will help them make informed decisions about the property market. Radar allows home buyers to calculate a home loan and repayment scenario for individual properties, so buyers can truly assess whether it is in fact the ‘perfect’ home,” said Michael Cant, executive general manager retail products Commonwealth Bank.