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Infographic: An Internet of Things Illustrative Journey

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Infographic: An Internet of Things Illustrative Journey


* Throughout February and March 2015 we’re obsessed with all things ‘Connect’. Look inside The Connect Issue here, and keep tuned to Marketingmag.com.au for more each day.


From the brand new February-March 2015 issue of Marketing (The Connect Issue), follow the journey from connected cows to talking toasters in this original infographic by Marketing, which explores just one hypothetical sequence as everyday objects are connected to the internet, a concept known as ‘The Internet of Things’.

Imagine billions of always-connected devices that can process information, communicate with each other and make decisions, across the fields of medicine, agribusiness, logistics, retail, hospitality, homes, offices, governments and cities.

The ‘what if’ scenario depicted in this infographic offers just a hint of the capabilities of a world containing trillions of sensors connected
to the internet. This isn’t science fiction, it’s all technology that’s available now, much of it already connected to existing internet infrastructure, the rest just waiting to come online…

Click this preview image for the full version:

Marketing Magazine Internet of Things infographic from Connect issue PREVIEW540



Peter Roper

Editor of Marketing and Marketing Mag from 2013 to 2017. Tweets as @pete_arrr.

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