Mobile+: transcending mobile and the evolution of the digital portfolio
As new offerings from Apple, Google and others are integrated into the digital portfolios of clients, users and agenc....
BY Paul Napier
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Paul Napier
Paul Napier is senior mobile developer at We Are Social, a communications agency that specialises in socially-led thinking.
An Apple a day – the healthier option for branded apps
New health tracking features of Apple iOS 8 present opportunities for brands in industries from healthcare and insura....
BY Paul Napier
Tweet like Candy? Social sharing through games
The concept of social gaming has been around for a few years now - in fact, it could be said the very first MMOG (massively m....
BY Paul Napier
The global rise of Android in one 60-second video
Since its humble beginnings in 2007, Android has grown to dominate the world's phone market. Recent data from statcou....
BY Paul Napier
Mobile strategy: Native vs. Responsive? 10 tips for getting it right
Since the introduction of the smartphone, the battle has raged as to which is the best solution: mobile app or mobile web?
....
BY Paul Napier
Mobile ready, social steady, socially mobile… wait, what?
So, the 65% smart phone penetration in Australia convinced you that you needed a mobile presence. You optimised your website ....
BY Paul Napier