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Author: Scott Wenkart

Author: Scott Wenkart

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Elections fuel new ways to engage mass audiences
  • Scott Wenkart
  • access_timeApril 10, 2013
  • remove_red_eye883 Views
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Social gaming – redefining roles and rules of gaming and marketing
Scott Wenkart December 10, 2012

Gaming: to most marketers the word still conjures up hazy images of unmarried, unwashed ‘kidults’ playing World of Warcraft in their mothers’ basements. Therefore, they are not always the most valuable target demographic (unless you ...

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