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Coming soon to Marketing mag readers….

Retail Marketing Survival Guide:

TheWhether you’re pitching laptops or milk, retail marketing is a tough field to play.
Keen to help readers conquer the marketing challenges of this highly competitive
space, the team at Marketing is compiling a special Retail Marketing Survival
Guide covering the full spectrum of retail. Hitting newsstands in September
2008, this major reference will complement the highly popular Survival Guide
annual editions as a must-have tool for the retail marketer.

Editorial on best practice case studies across a range of categories plus opinions
and advice from leading experts will ensure the Retail Marketing Survival Guide
is a valuable addition to the marketing libraries of readers.

You only get it once a year…

  • Retail
  • Retail

Shelf life: 2 years

Ingredients: Six chapters on FMCG, fashion, automotive, technology, finance/services, leisure and lifestyle.

Nutritional value: none

ON SALE OCTOBER – BOOKING DEADLINE 4 August

Subscribe to Marketing and get your FREE copy of the Retail Survival Guide.

Contact Stacey Manley for limited advertising positions on [email protected] or (03) 9948 4988.

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