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TechTips: What is Twitter anyway, and why the hell should I give a damn?

Social & Digital

TechTips: What is Twitter anyway, and why the hell should I give a damn?


Tweets? A Twitterer? The Twitterverse?


It’s enough to confuse anyone, and considering how little time I have already, do I really need another way to communicate? Well, I guess that depends on what you want to say, and how you want to say it.

Twitter is often called a micro-blogging service, but that doesn’t really clarify anything for most people, so with the help of those talented paper manipulators over at Common Craft, I’ll try and make it easier for you.

I have a quick disclaimer though: @MarketingMag has a twitter feed, and has been using it already to send his loyal subscribers the latest information from the site. This seems to be working (NB names have been changed to protect the innocent):

barryyoung @MarketingMag I think that is fine Twitter practice. If people dont want to know about Marketing Mag articles, they need not follow!

bryntaylor @MarketingMag One of the reasons I follow you guys on twitter is so I can be updated with new site content, so I dont see it as spam!!

If you want to join the Twitterverse (!) and receive short messages (either to your mobile phone or to your online Twitter account) when new juicy content hits the site, head on over to Twitter, register, and then start following @MarketingMag.

I’ve also included a bunch of great Twitter links below to help you learn more about the service and how you can best use it as a marketer.

Enjoy, and I look forward to hearing from some of you in the Twitterverse soon.


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