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Change Makers

Change Makers

Change Makers, Featured
Australia’s deadliest creature named in new campaign from Ogilvy Health
  • January Jones
  • access_timeMay 15, 2024
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Vision Australia
Change Makers, Featured
New video series from Vision Australia depicts life with low vision
January Jones May 9, 2024

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Change Makers, Featured, Social & Digital
Why user-generated video content reigns supreme in modern marketing
Marketing Mag May 9, 2024

The brand content boxing ring is engaged in a fierce battle. User-generated content seeks to take on influencer marketing, and while both have their pros and cons, brands must ultimately ensure their video strategy is ...

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The Royals
Change Makers, Featured, News
The Royals has been named the best agency to work for
January Jones May 2, 2024

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Cosmopolitan
Change Makers, Featured, News
Cosmopolitan magazine set to relaunch in Australia
January Jones May 1, 2024

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Change Makers, Featured, Social & Digital
A lesson on building brand personality with Squarespace’s senior creative manager
Marketing Mag April 24, 2024

Squarespace is renowned for crafting creative and unique brand campaigns. Its ability to infuse its comedic and playful brand personality into every marketing touchpoint helps to align the brand with its modern, contemporary and innovative ...

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Change Makers, Featured
Marketing with meaning – Kevin Wilson and Clare Reid on embracing First Nations’ narratives
Marketing Mag April 23, 2024

Wongutha man and Nani Creative co-owner Kevin Wilson believes creatives must use their voices to push for “what is right”. He spoke alongside Lush CEO Clare Reid at Emergence Creative, where the pair spearheaded a ...

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Change Makers, Featured, Technology & Data
Apple’s Vision Pro was just used to help perform spinal surgery – what’s next for marketers?
Marketing Mag April 11, 2024

Apple’s new wearable virtual reality headset was recently worn by a Cromwell Hospital team member in London to assist in spinal surgery procedures. Since Apple Vision Pro’s release on 2 February 2024, several healthcare apps ...

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Change Makers, Featured
Mum’s the word – Tash Williams on marketing to mothers
Marketing Mag March 28, 2024

Research by the University of South Australia has highlighted that women account for 85 percent of all purchases and drive 70 to 80 percent of all consumer spending. Marketing Mag speaks to Word of Mouth ...

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Change Makers, Featured
Yeah the Pies! F*ck The Cupcakes: A call for men to engage with gender equality
January Jones March 21, 2024

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Micro-influencers
Change Makers, Featured
Genuine influence beyond numbers: The power of micro-influencers
January Jones March 14, 2024

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Rock posters
Change Makers, Featured
Rock Posters’ Marcus Seal on the world’s most enduring media
Emily Rayner March 5, 2024

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Art fair
Change Makers, Featured
The art of engagement: Melbourne Art Fair’s rising prominence
Ned Lupson February 29, 2024

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iStock
Change Makers, Featured
How iStock aims to enhance its offerings with generative AI
Ned Lupson January 30, 2024

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