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Hahn SuperDry launches ‘Beer with an Entrepreneur’ web TV series

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Hahn SuperDry launches ‘Beer with an Entrepreneur’ web TV series

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Hahn SuperDry has launched ‘Beer with an Entrepreneur’, a series of one-on-one interview videos with Australian entrepreneurs.

Hahn SuperDry’s new ‘Beer with an Entrepreneur’ web series aims to inspire Australian entrepreneurs and promote the beer brand.

Developed and produced by specialist agency Sydney Stockholm, the five-part video series explores one-on-one conversations about entrepreneurship and the future of Australian business.

The first five guests include restaurateur and celebrity chef Luke Mangan (pictured, left), co-founder and CEO of tech superfund Spaceship Paul Bennetts, Showpo founder Jane Lu, canva.com co-founder Cameron Adams, and rental home tycoon Justin Butterworth.

“We hope to create something more than a traditional campaign,” says Daniel Kjellson from Sydney Stockholm.

“Australia is a melting pot of great companies, ideas and inspirational entrepreneurs. Hopefully ‘Beer with an Entrepreneur’ can collect some national wisdom for the long term and inspire the next generation of transformative companies,” he says.

Richard Spicer, marketing manager at Hahn, says, “When you never settle and push your own boundaries, great things can happen.

“This is our ethos, which ensures we continue to evolve and stay relevant. Everyone has a business dream or idea they haven’t explored or committed to. In ‘Beer with an Entrepreneur’, we get to hear successful Australian entrepreneurs talk about not only their successes but more importantly their failures as well, how they struggled, evolved and fought through in the end,” says Spicer. “It’s a great format.”

 

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Ben Ice

Ben Ice was MarketingMag editor from August 2017 - February 2020

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