Marketing is pleased to announce the release of The Nurture Issue, our third print edition for 2019.

It is now reaching subscribers and newsstands around the country. Purchase your copy here »

This issue, we turned our focus inside. Taking a critical look at how careers and leadership culture is shifting in the Australian business landscape, we:

… explore the importance of mentors, the role they play in our development and how to find a good one »

… hear from marketing leaders on the best and worst career advice they’ve ever received »

… review the rapidly growing market of online industry upskilling courses – are they call they’re cracked up to be, or more educrastination than education? »

… learn the three names in business e-learning every marketer should know »

… look at a far more widespread problem than bad leadership: OK leadership »

… investigate the internal aligning power of brand and how best-in-class companies tell their stories inwardly »

… hear Your CEO Mentor founder Martin Moore’s five solid steps to getting the most out of your team »

… analyse how Dymocks Childrens Charities’ Terri Martin balances commercial priorities with a fiery passion and dedication to transparency »

… learn why The Royal Melbourne Hospital decided to include former patients in its recruitment process, and why it’s delivered impressive results »

… hear first-hand from a marketer who made it to the top – which skills lead to a seat at the big table? »

… understand the true meaning of the word ‘nurture’ and why people in media, marketing and advertising need to take better care of one another.

… speak with Troy McKinna, who’s written a book on Australian marketing losing sight of the value in long-term brand building, otherwise obsessed with pleasing shareholders with short-term results.

… see how Mars Puppo made a bespoke OOH ad for every dog in New York City »

… take a look at why audiences flocked to watch ME Bank’s hour-long ASMR ad »

… see how Shutterstock created its viral ‘Fyrestock’ ad with only a budget of $2000 »

… learn why Anna Grodecka-Grad made the switch from a career in quantum physics to programmatic advertising »

… hear why Steve Sammartino lost his belief that great careers could only be built at great companies »

… hear from Sérgio Brodsky on the trouble with ‘personal branding’ and the suppression of self »

… learn how Apollo 11 immortalised the Omega brand »

 

Grab your subscription to Marketing magazine today! Plus – all two-year subscribers will receive a free copy of Troy McKinna’s Brand Hustle: 4 critical foundations to accelerate brand growth*

* * * * *

To purchase a subscription to Marketing magazine, visit the online shop »

* * * * *

 

 

 

 

 

*Terms and conditions: Limited book stock available. This offer is available to the first 50, two-year subscribers within Australia only. Expires 30 August 2019 or when otherwise stipulated by Niche Media. I understand my subscription will start with the next available issue and will be mailed once payment is received and processed.