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Infographic: why brands should go nude in 2017

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Infographic: why brands should go nude in 2017

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Why brands are stripping off the conventional and embracing the nude.

In a social media driven world, giving your business a distinctive brand image is much more than the design of your logo. As a reflection of popular culture, ‘going nude’ became one of the biggest, influential trends that dominated fashion editorials, textile design and now, product packaging.

The ‘nude revolution’ today is a hot topic as a result of Millennial influence. Take Acne Studios, for example. Iconic for their nude look, Acne adopted a pastel, natural and nude tone on its packaging to match its minimal brand image. Gispac’s ‘Ultimate Packaging Guide to Going Nude’ outlines why brands are embracing the nude.

GoingNude_Infographic_B-1

 

Vinessa Sestoso is content strategist and copywriter for Gispac.
Image copyright: mraoraor / 123RF Stock Photo
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