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Virtual marketplace Etsy gets physical in Sydney for Christmas 2013 campaign


Virtual marketplace Etsy gets physical in Sydney for Christmas 2013 campaign


Etsy, the online marketplace to sell handmade and unique goods, will open the doors to a Christmas pop-up shop in central Sydney on Thursday.

For 15 days Etsy is bringing its virtual marketplace to life, selling gifts from Etsy’s global community of artists, designers and vintage curators across a range of categories including jewellery, art, fashion, kidswear, quality vintage items and homewares.

Shoppers will also have a chance to take part in events and DIY workshops, and witness demonstrations of skilled craftsmanship from local artists and Etsy sellers, including: flower bomb and ceramics workshops, and and Etsy Dudes event with free haircuts from a professional barber.

The pop-up is part of Etsy’s wider Christmas campaign, encouraging consumers to choose one-of-a-kind, thoughtful gifts this holiday season and support the tens of thousands of Australians who sell their products through the marketplace.

Kirsteene Phelan, Etsy marketing manager, says: “We’re excited to bring Etsy to life and showcase some of the unique items that are lovingly hand-crafted by talented Australians.

“The pop-up shop will provide inspiration for unique, one-of-a-kind Christmas gifts, and give Sydney-siders a chance to discover items from over 100 local sellers and browse curated collections by their favourite bloggers and stylists.”



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