Author: Yvette Adams
I’m always concerned when I see job ads running for social media managers of companies. I can’t help but wonder if it’s something of a knee-jerk reaction along the lines of ‘this social media thing isn’t going away, throw resources at it, and hopefully that sorts it out,’ by a management team. While social media […]
10 hot and successful Australian online businesses In the vein of Triple J’s Hottest 100 song countdown on Australia Day each year, I thought in the lead up to the country’s national public holiday this weekend I’d share those companies that are the hottest online success stories right now and why. My list is based […]
It is now possible to outsource just about anything online. From a simple logo to a customised website built from the ground up, armies of start-ups and business owners are turning to a virtual market place of talent to ‘get a job done’. But just because you can turn to outsourcing, does it mean you should? […]
Recently my partner Steve was let go of his job working with QBuild, the Queensland Government’s building division, after five years. Rather than get down in the dumps, he decided to become the master of his own destiny by going out on his own, and offering his services as a qualified builder/handyman/maintenance guy. All I […]
This week myself and our social media specialist, Zoe Wyatt, had the pleasure of being a guest speaker at an event called Thriving in the Age of Digital Publishing, a ‘tech clinic’ on innovation in Queensland publishing. The event was run by the Business Innovation Services unit of the Department of Science, Information Technology, Innovation and the […]
If I’d said to you just six months ago that yet another social network was on its way, and it would take the world by storm, you’d probably have laughed at me. I mean, we have enough social networks to contend with at the moment right? And not only that, but the ones we do […]
With the arrival of the National Broadband Network (NBN) throughout Australia, a whole new realm of possibilities are presented to a variety of sectors. Recently I had the pleasure of speaking at the eTourism Innovation Forum on the Gold Coast to a wide variety of tourism operators. Australian tourism is a $94.7 billion industry that […]
As I write, the National Broadband Network (NBN) is being rolled out throughout Australia. The roll out represents the single biggest investment in infrastructure by any Australian Government in history. However, many business owners bemoan the $50 billion investment, arguing that they can do most everything they need to do online already, and that faster […]
