The Serve Issue – Marketing Magazine launches its October/November 2017 edition
Marketing is pleased to announce the release of The Serve Issue, our October/November 2017 print edition.
It is reaching subscribers and is on newsstands now, and available for individual purchase here »
Exploring serve and service from a number of points of view, we:
… Explain data as a service and explore new options for commercialising your organisation’s data.
… Hear from Ferrari Australia CEO Herbert Appleroth about the luxury brand’s ‘surprise and delight management.’
… Explore Australia’s finest new hospitality spaces celebrated in inside magazine’s Interior Design Excellence Awards.
… Understand how the changing needs of marketers and brands has given rise to the demand for full-service offerings from agency and consultancy partners.
… See why the best customer service experiences are sometimes the result of breaking the rules.
… Discuss the benefits and barriers of fostering relationships between businesses and educational institutions.
… Realise the risk faced by brands who focus on entirely frictionless customer experiences.
Marketing thanks its issue contributors and content partners Marketo, SSI and Forrester for making The Serve Issue a possibility.
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Purchase a copy now via the Niche Media online shop »
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Image credit: Amazon media