Author: Emma Do
The biggest purchase in a person’s life is often done on promises and CGI mock-ups. Emma Do delves into the property development sector to discover best practice in channel use and the unique challenges these businesses face today. Marketers of property developments deal with a unique set of circumstances. The biggest: selling extremely valuable […]
Optus’ latest venture dives deep to promise safer beaches with world-first shark detection technology. Optus has worked with technology company Shark Mitigation Services, Google and ad agency M&C Saatchi to create a buoy that detects sharks and alerts beach-goers in real time, using a combination of Google Plus technology and the Optus Network. The ‘Clever […]
Reports that Apple had acquired headphone-maker and music streaming service Beats for $US3 billion were today confirmed, making it the largest acquisition in Apple’s history. Apple announced its acquisition of popular headphone maker Beats Electronics, along with subscription music service Beats Music this morning. Beats co-founders, rapper Dr Dre and music executive Jimmy Iovine, will […]
Researchers in Australia have developed a new tool that tracks the real time mood of Twitter users from around the world. Researchers from the CSIRO and mental health research institute Black Dog, have developed WeFeel, an application that analyses sets of words and places them on a mood map to track the feelings of Twitter […]
