In a bid to draw attention to a more sustainable future, adidas has debuted a tennis court in the middle of the ocean. Featuring a range of sports stars, the campaign is promoting an apparel ...
Big Macs might be the famous menu item, but McDonald’s is serving up something different. The fast food giant has teamed up with Budgy Smugglers for this season’s swimmers. Following suit of other brands collaborating ...
The wins kept coming for TikTok in 2021. The social media platform became the world’s most visited website, knocking Google off its throne. The video sharing app gained popularity at the perfect time. When many ...
Podcast host and influencer Abbie Chatfield is making the leap to radio. The reality TV star is set to host the weeknight 7-9pm slot on 50 Hit stations. Chatfield, who grew to prominence on The ...
If there’s an early buzzword for 2022 it should be NFT. Becoming part of the dialogue for “bitcoin bros” and alike in 2021, NFTs’ reach is now widespread. But what is an NFT? And more ...
It’s time for the annual lamb ad. The annual campaign that connects Aussies with each other through our love of summer cooking. This year, the campaign celebrates Australia reuniting with the world. Australian Lamb often ...
It was an unpredictable year for everyone. Victorians and New South Wales residents were in and out of hard lockdowns. Brands continued to pivot to what the changing landscape was doing. What were we interested in ...
Over the past two years, there’s been an acceleration of the digital landscape in large part due to COVID-19. As a result, digital transformation has become front of mind for many businesses. On a business ...
Notorious Australian party boy and sunglass wearer Corey Worthington is back. Teaming up with Share Cover and Tinkerbell, the once infamous teenager hosts a Disaster Class. Share Cover, one of Australia’s leading insurance providers in ...
Everyday, people open up their Snapchat app and look to express themselves. Snapchatters have used 2021 to create futuristic and fun lenses with Snap’s inbuilt technology. To celebrate the best and most popular lenses, Snap ...
In 2021, Australian brands and creators turned to TikTok for campaigns. With more than one billion monthly users, TikTok saw trends and cultures come to life. With 2021 coming to a close, TikTok is looking ...
Leo Burnett and CHEP Media encourage Aussies to give blood. Lifeblood’s latest campaign ‘Bloody Oath’ aims to target Australians and grow its donor panel in 2022. In an attempt to motivate more people to become ...
Where some companies recap, Pinterest predicts. Taking the data from its 2021 searches, the social media giant is predicting the 2022 trends. From home decor trends and beauty ideas, has the social media platform been ...
