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Sensis’ first ever brand campaign positions company as “Australia’s marketing partner”
August 18, 2015
Sensis has launched its first ever brand campaign, positioning itself as ‘Australia’s marketing partner’ in the latest step away from the company’s print directory history. Created by Ogilvy Melbourne, the TVC uses acrobats on a ...
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When CSR boosts employee attraction and retention – ADMA Global Forum
August 17, 2015
Freeing young women from the sex slave trade and human trafficking in Cambodia might seem an unlikely ambition for technology and business solutions company, Konica Minolta. But managing director, Dr David Cooke, explained how social ...
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Media Monday: First-ever digital radio audience figures, Instagram self-serve, circulation figures
August 17, 2015
In Australian media news this week, digital only commercial radio networks release audience figures for the first time, Gruen returns to ABC, OMD delivers Instagram self-serve ad campaigns for McDonald’s and Qantas, News Corp Australia ...
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