Technology & Data
Technology & Data
Want to make your brand more human? It’s not about laughter and emotion
February 11, 2020
A new study uncovers the attributes that make brands more ‘human’ in the eyes of the consumer. This article is sponsored by Braze to let readers know about its ‘Humanity in Action: What Customer Engagement ...
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The shortcomings of your lead generation and content strategy
February 10, 2020
Marketing and sales departments aren’t working collaboratively enough on building personas and nurturing leads. Here’s what needs to happen. This article was sponsored by Marketo to let readers know about its ‘Definitive Guide to Engaging ...
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Coles signs five-year partnership with the AFL
February 7, 2020
The AFL has announced Coles as the Official Supermarket of the league’s men’s and women’s competitions in an exclusive five-year deal. Coles will invest in the game from a grassroots level right up the elite ...
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