TikTok is expanding its partnership with OpenSlate, a brand safety solution. The goal of this collaboration is to ensure TikTok delivers a safe advertising environment for its partners in Australia, Canada and the UK. TikTok’s ...
Urban Insights released its first travel industry report, offering actionable insights to support a devastated tourism sector as it rebuilds. ‘Wanderlust or Wanderbust: Why it’s time for a new Australian dream’ dives into the possibilities, ...
Spinach continues with its aim to capture the hearts of all current and prospective golf aficionados. The next step in its Drummond Golf ‘The love of golf’ campaign is out in the digital world and ...
On March 18th the long anticipated AFL season returned. Inevitably, restarting these types of events could boost sport marketing performance. Last year we discussed the impact the pandemic has had on the sporting industry. Now ...
The ‘Advertising Audio State of the Nation Report Wave 5’ was just released at IAB’s Audio Summit. The data it gathered shows that 69 percent of media agencies consider streaming digital audio ads a major ...
The Benchmark Series, an independent large-scale study that aims to determine how Australians engage with ads on a variety of platforms, was finalised with an important discovery – advertising is highly effective within national and ...
Eftpos has revealed a new look to match its recent digital evolution. The payment system company shared its new logo aiming to appeal to all Australians, especially young people. The company enables real-time debit payments ...
For the first time, LinkedIn launched an IWD global campaign. This social campaign aims to engage people across the world in an important conversation about the stress women have experienced during the pandemic. The campaign ...
Tech companies have been keeping busy this past year. Enter – Paragone AI, a multi-channel social marketing system now being deployed by Disney and Havas. Perion is a global tech company that offers solutions across ...
After more than three decades, Camp Australia decided it was high time for a change. It entered the much-expected year 2021 with a complete brand overhaul. If you know about outside school hours care, then ...
Local Government Super (LGS) announced it is rebranding as Active Super, engaging various creative and digital agencies to broaden its appeal, attract new members and drive future growth. Active Super collaborated with creative agencies to ...
There’s a lot to catch up on since last year. The top social media platforms are well on their way to prove they are the right place for brands. Raising brand awareness and engagement can ...
