Author: Jamuna Raj
Author: Jamuna Raj
UnLtd’s annual results reveal a record $8.7 million total industry contribution to social impact in FY17. UnLtd has announced a record $8.7 million total industry contribution to social impact in FY17 as part of its annual ...
The new brand campaign for Virgin Australia captures the spirit of its business and its people with the concept of ‘Uptimism‘. Virgin Australia has unveiled its new brand positioning, taglines, creative work and a slew ...
The study also reveals that 77% of Australians use a shopping app on their smartphone up to five times a month. In its recent study, ‘App Commerce Goes Big in APAC’, Criteo delves into the use ...
V Energy has released V Pure, a new beverage containing only five naturally-sourced ingredients – sparkling water, apple juice, lemon juice, natural V flavour and guarana. In an effort to appeal to a growing market that ...
Public perception of Apple and Samsung’s corporate social responsibility efforts suffers a steep decline, according to an annual study. A study compiled by the Reputation Institute (RI), a Boston-based reputation-management consulting firm reveals that Danish toy and ...
Hostelworld, Gold Coast Tourism and Lively Worldwide created a hostel entirely made of sand to build brand awareness and challenge perceptions. In a world-first activation, online hostel-booking platform Hostelworld and Gold Coast Tourism have teamed up with global ...
Honda Australia launches its first ever brand TVC celebrating Honda’s innovative, human-centric philosophy. The new 60-second commercial, created by Leo Burnett Melbourne, recognises Honda’s long history of human-centered engineering that sets it apart from other car brands. ...
Premium tea brand T2 has launched its first ever campaign with Cummins&Partners. T2, along with its agency Cummins&Partners, has unveiled its first ever TV campaign, ‘Tea to the power of T2’, aimed at highlighting the personal ...
13CABS has launched a new campaign to remind people that it does not impose surge pricing in times of high demand. 13CABS with agency THINKERBELL has launched a new campaign reminding people that while ride-sharing ...
The ecommerce giant reported a 56% increase in revenues for the quarter ending June 30, beating analyst estimates. In a recent report of its core commerce revenues, it was revealed that the primary driver behind ...
There are now more than 350 names on the ‘Say No to No’ campaign launched by creative agency The Royals. Creative agency The Royals launched a campaign, ‘Say No to No’, on 10 August to rally ...
According to the study, ‘AdNation 2017’, the echo chamber in the media, marketing and advertising industry is causing industry professionals to underestimate the power of television among everyday Australians. Think TV has released the results ...
Both parties see the extent of ACCC’s intervention as “unacceptable risk to a successful merger”. The mutual decision was announced via identical statements from both the companies to the Australian Securities Exchange. The decision follows ...
