Author: Josh Loh
Author: Josh Loh
APN Outdoor has won the OOH contract for Perth Airport, its first crucial commitment since JCDecaux acquired the business for $1.119 billion earlier this year. APN Outdoor, now part of JCDecaux, has today announced its ...
A blunder during a Google training exercise last week has cost the company millions, as a plain yellow ad appeared across the internet. Between 11am and 11:45am on Wednesday 5 December, publishers were confused – ...
oOh!Media has announced the finalised rebranding of Adshel – which it acquired in June – to ‘Commute by oOh!’. According to oOh!, the integration of Adshel’s assets are set to extend the OOH company’s reach ...
More than half (56%) of those working in the media, marketing or creative industries display mild to severe depression, according to a new study by UnLtd. Social purpose organisation UnLtd has released the first major ...
This Australian Life (TAL) has set up free pop-up skin checking stations across Australia’s hottest spots. The Haus agencies, Illuminate and Banter have joined forces to support insurance company TAL for its third SpotChecker Summer ...
Twitter has released its review of the most talked about brands, hashtags, people and issues in Australia on the platform. NAB took out the number one spot this year as Australia’s most engaged with brand ...
Australian ad spend is expected to rise by 3.3% in 2018 to $16.72 billion, according to Zenith’s latest advertising expenditure forecast. According to Zenith’s ‘Advertising Expenditure Forecasts’, published today, online video and paid search are driving ...
Amazon is reportedly planning to expand its ‘just walk out’ Amazon Go stores in a major way. It won’t get away, however, without some steady competition from other big players. Amazon is testing its ‘just ...
Research giant Forrester has entered into an agreement to acquire B2B research and advisory firm SiriusDecisions for US$245 (AU$389) million. Forrester announced this morning that it has entered a definitive agreement to acquire SiriusDecisions for ...
Bricks and mortar retail spending on Black Friday dropped 13% compared to last year, according to research by Vend. Amazon’s first Australian Black Friday brought much attention to the somewhat foreign shopping event this year. ...
Smartbox, a new outdoor media and retail installation, has entered the Australian market, allowing advertisers to integrate products into the point of advertising. Smartbox is the amalgamation of a vending machine and a digital outdoor ...
